our Vision
An informed national media that captures the spirit of the times, based upon constants of the UAE as well as being capable of putting forth the UAE's message.
Our Mission
Developing a national strategy to enhance the media sector that reinforces the UAE's positive image and maintain its excellent status on all levels.
Our Values
- Trust
- Sincerity at Work
- Transparency
- Teamwork Spirit
- Strategic Partnership
- Positive Energy
Our strategic goals
- Regulating the media sector In the UAE and providing support to the Authorities.
- Managing the UAE Media reputation and achievements locally and internationally
- Providing a developed media environment.
- Ensure the provision of all administrative services in accordance with the standards of quality, efficiency and transparency
- Establish a culture of innovation in the institutional work environment.
