NO Term Definition
1 Information Activities Activities relating to the production, distribution and transmission of printed, digital, audio-visual and visual information, including press, print, audio-visual and cinematographic activities, and any other relevant activities as identified by the Council.
2 Media content The information or messages expressed or implied directly or indirectly and contained in or referred to by the publication, whether broadcast directly, recorded and then broadcast, re-broadcast, or communicated to the public by any means.
3 Electronic Media The process of communication between the sender (the media) and the receiver (the public) through the Internet or via applications of the communications network. It includes images and films (and sections of them) and symbols and writing, including comedies.
4 Electronic Advertising The delivery and promotion of ideas, goods and services by means of electronic media or network applications, payable or non-payable.
5 Electronic Media Codes and signs that determine the appropriateness of content for different age groups and the conformity of the material with media content standards.
6 Technical works Any creative work in the field of literature, science and/or arts of any kind or method of expression and any material visible or audible or both registered on any means of any kind, such as tapes, CDs, DVDs and others
7 Youth Media Council An initiative from the National Media Council that aims to identify the reality of the media sector in the country from the perspective of young people, to define ways to develop and promote the sector to keep abreast of global developments, and to enhance the participation of youth in the field.
8 Permission Approval by the National Media Council to allow printing or circulation of media content.
9 Printed Writing, drawing, musical compositions, photographs or other means of expression in any material, whether text, audio or visual, used in any channel, including electronic or digital methods.
10 Licence Permission by the Council to allow the exercise of information activity within the State.
11 Emirates Pavilion at World Expo The National Media Council is responsible for overseeing, organising and managing the Emirates Pavilion at the World Expo.
12 UAE Annual Book The Council publishes the annual UAE book, which highlights the year's achievements of the UAE and then provides it to the Ministry of Foreign Affairs and International Cooperation for distribution in embassies, consulates and diplomatic offices outside the UAE.
13 Media Lab An initiative launched by the National Media Council to be the laboratory incubator for media talent in the country.
14 The Future of Media Retreat An annual initiative organised by the National Media Council with the aim of linking the reality of the current media with the aspirations of the future. The retreat functions to contribute to enhancing the leadership of the UAE and to discuss the opportunities and challenges facing the country's media sector. Its objectives include the development of action plans and the motivation of media institutions to develop rich and diverse content that reflects the cultural achievements of the State. It also aims to empower young people and utilise their potential to best serve the future of the media and its role in the UAE.
15 Media Trust Indicator in UAE A study conducted by the National Media Council in cooperation with the Jordan Media Institute to identify the general patterns of media use to identify sources of news on which the public depends and to establish trends of confidence in the UAE media.
16 Youth Resources for Information and News in UAE The first-of-its-kind study in the UAE conducted in cooperation with the UAE University's Centre for Public Policy and Leadership. Youth Resources for Information and News in the UAE aims to identify the reality of the media sector in the UAE and to equip it with the attributes that will enable it to keep pace with global developments.
17 Electronic Gate A project launched by the National Media Council to enable institutions and individual customers to complete their transactions in a smooth and user-friendly electronic way, from the beginning of the application process through to its completion, without the need to visit the Council's offices (which will continue to provide services to those wishing to obtain them in person from Council representatives).